Established in 2023, the City's OUR DWTN revitalization program is investing in the downtown core with a focus on beautification, programming, cleaning and enhanced safety and the activation of downtown spaces. 

Close to $950,000 is allotted for 2024 to activate and refresh downtown through the OUR DWTN initiative, which includes a mix of new retail experiences, pop-up culinary options, recreational and cultural programming, and events and placemaking initiatives – all in a clean and safe downtown. 

Designed to provide safety and enjoyment to all who visit downtown Victoria, the program’s area of focus currently includes Wharf to Blanshard Streets and Belleville to Discovery Streets. 



Register for the 2024 OUR DWTN Scrub-Up!

The City of Victoria and the Downtown Victoria Business Association invite downtown businesses to register to participate in the 2024 OUR DWTN Scrub-Up on Tuesday, May 7 from 8-10 a.m. Learn more below. 

Winter 2024 / Fall 2023

OUR DWTN - 2023 Summer Snapshot

Image of black table with a OUR DWTN Scrub-Up station sign in front of two rows of blue bucket/scrub-up kits
2023 OUR DWTN Scrub-Up station kit display
Man with a cloth cleaning the Munro's Books sign on Government Street.
2023 Our DWTN Scrub-Up participant
Man cleaning a bike rack along the side of a City street.
2023 Our DWTN Scrub-Up participant
City staff standing under an event pop-up tent next to Our DWTN Scrub-Up sign
2023 Our DWTN Scrub-Up Station on Broad Street
Image of a parklet pop-up on Broad Street with white deck chairs, green turf and flowers.
Our DWTN Parklet on Broad Street
Photo of people sitting in white chairs on green turf in Centennial Square with planters nearby.
Our DWTN Parklet in Centennial Square
Image of two children playing ping pong at pop-up in Centennial Square
Our DWTN Parklet in Centennial Square
Image of two members of the City's Street on the Feet Team smiling, dressed in summer green shirts under their uniform.
Our DWTN Feet on the Street Team Members
Image of a sidewalk cleaning machine cleaning a downtown sidewalk.
Our DWTN enhanced cleaning of downtown sidewalks
Kids playing Giant Chess at Ship Point on turf
Giant Chess at Ship Point
Wide shot of people enjoying Summer at Ship Point amenities such as sitting at a picnic table.
Summer fun at Ship Point
Image of the Victoria Beer Society's Food Truck with people standing close by at Ship Point
Victoria Beer Society at Ship Point
Image of an ice cream food truck with vendor leaning out of window handing an ice cream cone to someone not in view.
Ice Cream Food Truck downtown
Blues Festival at sunset in Inner Harbour with a main stage at Ship Point and other festive pop-up, white tents.
Blues Bash at Ship Point
Festival at sunset at Ship Point
Victoria Ska Festival at Ship Point
Image of the new Kam Tung Temple mural in Chinatown
Tam Kung Temple Mural in Chinatown
Illustration of CityVibe banner with six colour circles consisting of entertainment icons: art vendor table, smiles, two people and a guitar, food/drink, music notes and festival flags
2023 CityVibe guide to outdoor festivals and events
Orcas horticultural display being installed by City crews
Installation of Orcas horticultural display downtown
Image of the Orcas horticultural display
Orcas horticultural display downtown
City worker installing a summer hanging basket on a downtown lamppost.
Summer hanging baskets being installed downtown
Image of the OUR DWTN map boundaries
OUR DWTN initiative boundaries
Public art on display in downtown kiosk
Morning Surprise by artist Andrea Fritz on display at kiosk on Fort Street.
Image of the City's public artwork titled Poet Tree
Poet Tree, a legacy public art piece by Glenn Closson in honour of the City's inaugural Poet Laureate Carla Funk.

Summer 2023 Programming

OUR DWTN Around Town

We've branded our downtown revitalization initiative OUR DWTN. Perhaps you've seen it around town? 

Image of the City's decorative OUR DWTN banners installed on a downtown lamppost on Pandora Avenue.
OUR DWTN decorative banners installed downtown in fall 2023.
Two images of a BC Transit bus with OUR DWTN branding on the side and back.
OUR DWTN branding on BC Transit buses
Photo of a downtown kiosk feature OUR DWTN branding
Downtown kiosk featuring OUR DWTN branding and QR code for more information
Photo of a City parking pay station on Wharf Street featuring Our DWTN branding
City parking pay station featuring OUR DWTN branding
OUR DWTN branding on set of stairs inside the Save-On Foods Memorial Centre
OUR DWTN branding featured on a set of stairs at Save-On Foods Memorial Centre